Boatsetter, the leading marketplace for aquatic activities, has unveiled its new Explorer Collection, enhancing its lineup of curated water experiences after a record-breaking summer. The Explorer Collection is designed to encourage guests to explore the waterways in new ways as the temperatures drop, offering a range of activities from exhilarating fishing trips to culinary tours, sunset cruises, and “Do it Like a Local” excursions.
This latest collection follows the successful Summer Collection, which evoked the nostalgic joy of sun-soaked days on the water. With the Explorer Collection, Boatsetter aims to showcase the diverse array of exciting adventures available year-round, encouraging guests to embrace their adventurous spirit. The initiative reinforces the idea that unforgettable memories can be made on the water, regardless of the season.
Boatsetter’s summer season achieved significant milestones, highlighted by a record-setting Fourth of July, during which the platform experienced the highest number of completed trips and new account registrations in a single week. Notably, rentals by Gen Z customers surged by 45%, reflecting a strong interest from younger adventurers. As the seasons change, Boatsetter is poised to evolve its offerings, catering to every type of water enthusiast, from tuna fishing off the Southern California coast to evening cruises in the Florida Keys.
Fishing remains a core component of the Explorer Collection, with substantial growth noted in key fishing markets. Bookings for fishing trips soared by 109% in the Mid-Atlantic region, 141% in Northern California, and an impressive 339% in the Great Lakes and Midwest, particularly in Michigan. In response to this demand, Boatsetter is expanding its fishing destinations, allowing customers to catch species ranging from snook and red snapper on the Florida Gulf Coast to inshore fishing in the Florida Keys.
Additionally, the Explorer Collection introduces new experiences in year-round markets such as Miami, Tampa, and Los Angeles. Renters can now enjoy a variety of sunset cruise options, which have become increasingly popular, making up nearly 60% of summer bookings. They can also partake in “Do it Like a Local” experiences, such as dining tours in Miami, allowing them to dock at favored waterfront restaurants. Whether learning to sail on a vintage 1974 sailboat or exploring hidden surf breaks in San Diego accessible only by boat, the Explorer Collection offers innovative ways to enjoy the water.
“Our Explorer Collection reflects Boatsetter’s ongoing evolution to meet the needs of our owners and guests,” said Michael Farb, CEO of Boatsetter. “This is an exciting time to reimagine exploration on the water. We are continually innovating to engage our customers in fresh ways. Looking ahead, we remain focused on creating meaningful experiences that allow our community to explore, connect, and enjoy the water year-round, while making lasting memories.”
As the holiday season approaches, Boatsetter plans to introduce additional themed Collections, including Thanksgiving and New Year’s Eve adventures. With rising demand during these periods, Boatsetter solidifies its status as the premier destination for unique, year-round on-the-water experiences.
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