Partnership enhances omnichannel experience, offering customers more access to electric bike models.
Rad Power Bikes™ has announced a partnership with Best Buy to expand its retail presence, making its electric bikes available at 150 Best Buy locations across the country and online at BestBuy.com. This initiative aims to integrate Rad’s retail channels, providing a seamless shopping experience for customers, whether they choose to purchase online or in-store.
The expansion aligns with Rad’s commitment to creating a sustainable transportation ecosystem that is both energy-efficient and accessible. As the demand for electric bikes grows, the collaboration with Best Buy will allow more customers to access Rad’s innovative products. Starting today, a selection of popular Rad products and accessories will be available for purchase on BestBuy.com, with in-store availability set to launch next month.
“Rad Power Bikes is strategically positioning itself for sustained growth by focusing on safety, reliability, and customer accessibility,” said Phil Molyneux, CEO of Rad Power Bikes. “Our commitment to enhancing our product offerings and expanding retail experiences ensures that more people can enjoy the benefits of electric bikes. As we evolve beyond our direct-to-consumer model, we remain dedicated to upholding the highest standards of safety, quality, and customer satisfaction—principles that have earned us a strong reputation among both customers and retailers.”
In addition to this partnership, Rad is enhancing its retail partner program and has appointed industry veteran George Lee as the new Director of Sales. This addition aims to bolster Rad’s retail partnerships and improve the overall customer experience.
Looking ahead, Rad Power Bikes is also gearing up for enticing Black Friday promotions, offering customers the chance to experience the convenience and freedom of electric bikes at competitive prices.
Rad Power Bikes provides test rides and in-store assistance at its RadRetail locations, ensuring customers find the right electric bike for their needs, whether for commuting, outdoor adventures, deliveries, or family transportation. For more information on Rad Power Bikes’ offerings and to locate a nearby store, visit their website.
About Rad Power Bikes
Founded in 2007, Rad Power Bikes offers a diverse lineup of affordable electric bikes and accessories designed to transform transportation for good. With a team of dedicated enthusiasts based in Seattle, Rad creates products tailored for various purposes, including commuting, recreation, delivery, and family use. The company serves customers throughout the U.S. and Canada, operating nine RadRetail locations and partnering with over 1,200 retail and service providers across North America. Recognized by notable publications such as TIME, Fast Company, and Inc., Rad Power Bikes is on a mission to make energy-efficient transportation enjoyable and accessible for all.
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